Discover key insights from our webinar on the development of broadband across the U.S.
Out of 157 million properties in the U.S., there are 300,000 properties that are indicating some sign of growth in any given month. And of those 300,000, there are about 46,000 properties where construction is actively taking place.
The challenge for broadband companies? Finding the 46,000 needles in the haystack of 157 million properties.
Understanding the Landscape of Broadband Expansion
In our recent webinar, “Discovering the Growth Markets for Broadband Expansion,” Joe Francica, Product Development Manager, and Anand Singh, Product Executive at CoreLogic, delved into the future of broadband development and how broadband companies can leverage data, advanced analytics, and AI to strategically identify and capitalize on emerging growth areas.
Identifying new developments in need of internet service is vital, but when it comes to locating growth markets for broadband expansion, there are several key challenges:
- Identifying Land Acquisitions: Track where real estate developers are acquiring new land.
- Predicting Residential Development: Forecast where new residential areas are likely to emerge.
- Joint Trenching Opportunities: Find cost-effective ways to integrate broadband infrastructure during construction.
- Validating New Addresses: Ensure new addresses are accurate for service delivery.
- Serviceability Analysis: Assess where broadband services can be expanded.
These challenges require pulling data from multiple sources, which can feel like an impossible task without the proper tools.
3.2M Parcels
With 1+ growth indicator in high-growth states
Land in Transition
Clearly the solution to being a market leader is to locate and invest in areas of growth before they start growing and even before ground is broken — but how?
Start by identifying land in transition. Land preparation for development follows a pattern, and each step can increase the likelihood of new properties needing broadband.
By identifying land in transition, companies can anticipate where new properties will soon require services.
Key indicators include:
- Land use changes, from vacant to residential.
- Ownership changes, from individuals to real estate developers and builders.
- Building permit dates changing to new construction sale dates.
Indicators of Growth
Identifying both leading indicators (e.g., changes in land use codes) and lagging indicators (e.g., recent construction sales) offers more certainty when looking into potential growth.
CoreLogic has invested in an extensive portfolio of property records, parcel information, mortgage banking data, and location-based data, including parcel polygons, ownership, and property attributes. From this data portfolio, we identified six key indicators of growth that identify:
- If a builder or developer is the owner of the property.
- If a current land use code has changed from agricultural to residential or commercial.
- If the property has been assigned a CoreLogic Integrated Property Number, CLIP™, a unique persistent identification number.
- If a new permit has been issued.
- If a new construction sale has occurred.
- The build year of a property.
Using Comprehensive Data Collection
CoreLogic collects growth indicators for properties across the U.S., analyzing localized behaviors, land use transitions, and new development activities. The models integrate neighborhood specifics, historical trends, and geospatial factors to forecast future developments.
“When we consider the myriad individual indicators and signals we gather for parcels across the U.S., they collectively narrate a compelling story,” said Anand Singh. “This story, derived from understanding on-ground trends and patterns, is crucial for our predictive AI models. For instance, by analyzing localized behaviors, such as transitions from builder purchases to building permits being issued and tracking new growth events from developers and builders, we capture a comprehensive view of property development. This includes examining neighborhood specifics, historical trends, and geospatial factors. Our data science and machine learning models then stitch together these indicators to forecast future developments.”
The growth model above shows a high likelihood of future development based on recent sales and ongoing construction.
The solution also identified locations where large retail and commercial companies (such as grocery or restaurant chains) now own undeveloped land, indicating further potential development.
Macro Trends Revealed Through Data
Future development doesn’t always come from large parcels. In recent articles from the New York Times and the Wall Street Journal, authors highlighted the growing number of 400-square-foot home developments and retiree migration patterns that are trending in response to the lack of affordable housing.
These different trends are all visible using Location Intelligence Growth Solutions, which incorporates historical records and rich geospatial imagery to show land in transition with granular detail but also in a way that provides a macro view of development.
Understanding where growth is happening helps with broadband network expansion planning to allow for network optimization, such as laying fiber-optic cables or building new data centers, for both current and future demand.
Recently, our Location Intelligence Growth Data Solution revealed 3.2 million parcels with at least one growth indicator in high-growth states. By understanding and utilizing growth indicators, companies can strategically plan their expansion efforts and optimize infrastructure investments.
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